Our mission has always been simple: build gear that performs when it matters & make sure our bags get you to where the goods are. VEIA designs essential gear for those who live for the feeling of finding new lines — and that feeling isn’t confined to a single season.

Expanding into snow is a natural evolution, a shift from one canvas to another, in our commitment to build trusted, durable equipment for riders who travel, explore, and push their performance wherever they go. We’re excited to launch VEIA snow gloves, bags, and accessories this December, 2025.

At VEIA, we believe riders drive innovation by pushing the limits of what gear can handle. We’re proud to announce our partnership with 2X Rider of the Year and X Games Gold Medalist Bode Merrill. Based in Salt Lake City, Bode has consistently delivered progressive, award-winning video parts while serving as a creative force behind the lens through his art direction and editing. Bode has played a crucial role in developing our glove and bag line, and much more.

VEIA gloves, mitts, travel bags, and accessories will be available at select retailers and at veiasupplies.com starting December 2025. Stay tuned for special collaborations & product drops by following @veiasupplies.snow and signing up for our emails below.